The thing with marketing a novel as a retelling is that you’re inviting comparisons to the source material. In the case of successful retellings, this is a great thing — books that can get to the heart of their inspiration and reinvent them are bound to delight readers who are fans of the original work and of the retelling alike. One of the most popular sources for retellings is Jane Austen, whose oeuvre has been mined for everything from zombie movies to Bollywood to Twilight. When done well. Austen retellings become classics in their own right — think Bridget Jones’ Diary or Clueless — but when done poorly, they suffer all the more for having such a beloved source material to pale before.
I was excited going into All Stirred Up because it’s marketed as a retelling of Persuasion, one of my favourite of Austen’s novels. Persuasion, perhaps the original “exes to lovers” angst fest, is fully of enough yearning, pining, and repression to provide excellent fodder to any love story and my friends and I have always searched obsessively for retellings that capitalise on this.
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